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Shea - 100% Natural
Shea - Organic
Shea - Refined, Deodorized
Sweet Almond
Tucuma
Ucuuba

Shea Butter - Refined, Deodorized



Botanical Name: Butyrospermum parkii
Description: This butter is extracted from the Shea nut. After refinement it has a very slight yellow color and almost no odor, but the applications remain the same. Used predominantly for skin care, Shea butter is hailed for its protecting and emollient properties. Rich in cinnamon acid, it also protects the skin from UV rays and therefore can be included in skin care products for the sun. It can also be used as a massage butter, as a moisturizing agent in soaps and shaving creams, and as a treatment for minor skin wounds and irritations.

Fair Trade Compliant
At New Directions Aromatics, we continue to source our products using ethical suppliers. Both our Shea and Cocoa Butter are Fair Trade Compliant. This means that profits go back to the community, that environmentally friendly production methods are utilized, that underage or forced labor are not used, and that a minimum cost is acquired regardless of market pressure.

Shea Butter Differences

Organic Shea Butter – This variety has all the same great properties of the other shea butters, but it has been certified organic under the ECOCERT program. This butter is naturally refined and confirms with the organic certification process.

Refined Shea Butter – The refined variety of shea is done so naturally, without the use of solvents or synthetic chemicals. The process uses diatimatious clay that pulls out the impurities and excessive odor. It is then naturally sun bleached to whiten the product further. This variety tends to be preferred in typical manufacturing.

100% Natural & Unrefined Shea Butter – This variety is produced by an ethically sponsored African Co-op. Using traditional methods, this variety of shea has a yellow color and the characteristic smell of the nut used in harvesting. The intensity of fragrance and color of this variety may vary, sometimes within the same batch, and some users may experience some graininess as the product has not been refined.

Shea Butter Applications

• Having natural anti-sun damage properties
• Skin Healing agent for small wounds & Cracks
• As an anti-aging agent for the skin
• Soothing Sun Burns
• Healing Agent for Dry, damaged hair
• Soothes aching muscles

Common Uses

• Lip Balms
• Body & Massage Butters
• As the Oil phase in Body and Hand Lotions
• Shaving preparations
• Facial Moisturizers
• Bath Oils, just to name a few…

How much should I use?

Applications of under 5% should be viewed as adding value only to your label. The impact on your overall efficacy will be minimal.

To see a positive impact on your product, formulators should look to use approximately 10%. However, it is important to note that Shea Butter performs as an oil. Small, lab scale batches should be undertaken prior to full scale commercial runs.
Size & Price

3 1/2 oz $2.45
1.1 lbs $7.81
2.2 lbs ($6.01 / lb) $13.22
55 lbs ($5.21 / lb) $286.33

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Customer Product Reviews

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Submited By: Leslie from Jamestown, North Carolina on 05/13/2008
Rating:5 of 5 Stars!

I love this shea butter! It is smooth, odorless, and very effective in hair and body products. Not to mention, it is a great price! Thanks, NDA!
Submited By: Kyla from Richmond, Virginia on 04/09/2008
Rating:5 of 5 Stars!

This is a great refined shea butter. It is wonderful when you need a snow white, unscented butter. I use it for so many different things. Not grainy like unrefined shea butter.
Submited By: Kim from Aurora, Ontario on 02/17/2008
Rating:5 of 5 Stars!

Love this product...works extremely well in creams and cold process soaps. I love that it has no graininess or strong odour!
Submited By: Amber from Ludlow, Kentucky on 01/22/2008
Rating:4 of 5 Stars!

This is a fantastic price for a really great product. Having used commercially available lotions and creams containing this butter, I was anxious to see what the pure product was like. I found the butter to be a bit harder than I expected, and not quickly absorbed into the skin. This is not to say it is a bad product in any way; rather, it benefits from being combined with other oils, butters and/or glycerine. I've found that combining it with a little Camellia Oil or Sweet Almond Butter with glycerine makes a nice (albeit heavy) moisturizer for winter, as well as one that causes no skin irritation. It has a very, very slight fatty smell to it, but nothing at all unpleasant (I'm pretty sensitive about the fragrance of things) and nothing that would interfere at all with the addition of any EO or artificial fragrance. All in all a great product; I only give it four stars instead of five because for my own personal uses, it isn't suitable as a stand alone product. That may not be the case for you, however.
Submited By: Ana from Clovis, California on 01/10/2008
Rating:5 of 5 Stars!

The price is unbelievable for a product of this quality. It is just as good, if not better, than other shea butters I have tried. Very simple packaging by New Directions. I will definitely buy this product again.
Submited By: Edith from mirabel, Quebec on 10/24/2007
Rating:5 of 5 Stars!

I first ordered shea ( natural ) from another company and the smell was so awfull I trew it away. But since I liked the effects, I wanted to give it another try, with you deodorized version. It was a great move ! Althought it still smells a little bit ( like it's supposed to ! ), I like it a lot. Mixed with other butters it is fine. I guess I will get used to the smell eventually. Thank you for this good product, and for the affordable prices.
Submited By: paul from east windsor, New Jersey on 01/11/2007
Rating:5 of 5 Stars!

Your refined shea butter is smooth and wonderful to work with. Using your vanilla essential oil, I whipped the butter and e/o together and the result is soothing, smooth, and a delight for the nose. I highly recommend both the shea and the vanilla essential oil.


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