Established in 1987 in Sydney, Australia, and having since, expanded to the UK, North America and more recently Dubai, UAE, New Directions Aromatics Inc. is a leading wholesale supplier of 100% pure, unadulterated, therapeutic-grade Essential Oils and Raw Materials. Beginning with only a handful of distilleries, we presently source directly from ethical producers in all six continents.

Through on-going relationships with leading suppliers all over the world, we can offer the most competitive wholesale prices. We have combined the purchasing power of all our global locations to negotiate high-volume contracts that allow us to pass on substantial savings to our customers, as well as offer special pricing for bulk orders. We do our best to source all our products from organic growers and distillers, leaving our products free from pesticides or chemical fertilizers.

With an unwavering commitment to offer the highest quality products, we firmly believe Quality Assurance is of utmost importance. We relentlessly work towards improving our operations to meet and exceed the latest industry standards; The International Organization of Standardization (ISO 9001:2008 certification) is further validation of the importance we place on Quality Control.

In keeping with our desire for excellence, New Directions Aromatics is a certified Organic, Kosher and Vegan facility. Our 55,000 square feet facility is also equipped with a laboratory using state-of-the-art gas chromatography to rigorously test the veracity of the purity and potency of our sourced oils. This ensures that our customers are supplied with superior products at all times. We understand it is imperative that meticulous tests, documentation and certifications are supplied for every product in our portfolio. Hence, MSDS, Specifications and Certificate of Analysis are all available on our website.


At New Directions Aromatics Inc., our mission has always remained the same: to supply the finest, purest, natural products at honest, competitive prices. Our dedication to customer service means that we aim to ensure that every time our customers deal with New Directions Aromatics, it is a pleasant and memorable experience.


To supply our clients with the finest of ethically produced natural materials and specialty packaging.
To cater to the needs of our diverse clientele by offering a variety of pack sizes to suit, ranging from 1/6 oz to 55 gallon drums.
To offer honest and competitive prices made possible by our Worldwide Central Purchasing Volumes.
To constantly research and source new products that meet our customers' growing needs.
To offer the highest levels of Customer Service backed by our 100% Satisfaction Guarantee Policy.
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