14% OFF with code VDAY26. Ends Feb 28.

Up to 25% OFF select Essential Oils

The Batana Effect. Shop Now.

Welcome to New Directions Aromatics

This Valentine's Day, we're spreading the savings!

Save 14% OFF with code VDAY26 until Feb 28, 11:59PM EST.

Up to 25% OFF Select Essential Oils

From Lavender and Rosemary to Peppermint and Turmeric, save on your favorites until March 30th.

A matchstick with labeled parts on a light background.

The Batana Effect

Loved for its rich texture & real performance, it brings shine, moisture, and natural condition to hair and skin care.

This Valentine's Day, we're spreading the savings!

Save 14% OFF with code VDAY26 until Feb 28, 11:59PM EST.

Up to 25% OFF Select Essential Oils

From Lavender & Rosemary to Peppermint & Turmeric, save on your favorites until March 30th.

The Batana Effect

Loved for its rich texture & real performance, it brings shine, moisture, & natural conditioning to hair & skin care.

This Valentine's Day, we're spreading the savings!

Save 14% OFF Sitewide with code VDAY26 until Feb 28, 11:59PM EST.

Woman mixing essential oils in a bright kitchen.

Up to 25% OFF Select Essential Oils

From Lavender & Rosemary to Peppermint & Turmeric, save on your favorites until March 30th

A matchstick with labeled parts on a light background.

The Batana Effect

Loved for its rich texture & real performance, it brings shine, moisture, and natural condition to hair and skin care.

Fragrance Oils are the perfect addition to any Soap or Candle

Buying for a Business?

Whether you’re just starting out or ordering for a global brand, our B2B program simplifies the purchasing of defining ingredients for your business.

Introducing The Essentials

Get unique insights, industry trends, and inspiration through our quarterly newsletter.

Fragrance Oils are the perfect addition to any Soap or Candle

Buying for a Business?

Whether you’re just starting out or ordering for a global brand, our B2B program simplifies the purchasing of defining ingredients for your business.

Introducing The Essentials

Get unique insights, industry trends, and inspiration through our quarterly newsletter.

We love to see our customers' creations. Don't forget to tag us on Instagram!

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Fill out this survey for a chance to be featured on our Social Media!

Are you a Maker in Motion?

Fill out this survey for a chance to be featured on our Social Media!